WWD | Fashion for the Front Lines Aims to Connect Companies Looking to Help PPE Production

Health-care workers in New York City applaud in tribute to all fighting against the coronavirus. Vanessa Carvalho/Shutterstock

Companies eager to pitch in with production of PPE goods now have an online resource to help put their plans in motion.

Fashion for the Front Lines, a new task force that is focused on sourcing personal protective equipment for health-care workers, has launched a site to help companies navigate production and find resources.

As the group’s site indicates, the mission is “to create simplicity, centralization and standardization to support the U.S. response to the severe lack of PPE goods during the COVID-19 crisis.” However, none of the 20 members of the task force wanted to be identified in order to keep the focus on the group’s mission, according to two FFF leaders. “We’re really focused on how do we get gowns to people quickly. Period,” said one of them during a joint interview Wednesday.

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